1. The first constituent that Bitzer talks about is exigence. Exigence is the reason someone writes or the topic that they are talking about. The exigence is what inspires someone to write. An example of an exigence would be animal rights, drug use, the drinking age, or any other prominent issue.
2. The second constituent that Bitzer talks about it audience. A rhetoric is usually a persuasive writing piece, so you would need an audience to be able to persuade. It is important that you understand your audience, because you need to know their interests and things that relate to them. You would not give a speech about why hunting should be illegal to members of a hunting club. You need to know your targeted audience so you can cater your speech to them.
3. The final constituent discussed by Bitzer are constraints. These are things that help convince the audience to change and help the exigence that the author is trying to persuade. For example, if I am giving a presentation on why animals should not be hunted, I would provide statistics and pictures to back up my argument and convince the audience that it is wrong. Examples of constituents can also be people's beliefs and values, interests, and culture.
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